As blockchain tech enters the mainstream, the web3 movement is already starting to revolutionize the internet, rewriting the rules in industries from gaming to finance to art. Now, STEPN is on a mission to disrupt the fitness industry.Building on the proven success of play-to-earn games, move-and-earn apps like STEPN are gamifying fitness to motivate millions to get moving and improve their health.
With the tailwinds of two massive industries, fitness and crypto, the potential impact of the move-and-earn industry is tremendous — the power behind these trends can best be understood through four types of positive feedback loops.